Dietary Supplement. Flavors & colors from natural sources. Pediatrician preferred (based on survey of pediatricians who discuss children's supplements with their patients and prefer to recommend Disney complete formula vs. comparable leading brands). 33% less sugar than leading brand (52 week Nielsen Scan track data ending 02/18/2017. Leading brand's complete multi-vitamin gummies contain 3 grams of sugar per 2 gummies). Vitamin A eye support. B vitamins energy metabolism support. Vitamin C immune support. Vitamin bone support. Vitamin E antioxidant support.